Following the unveiling of a big range of new beauty products, Fenty beauty has declared the new addition to the Fenty family; movie maker, Amandla Stenberg.
Activist and Actress Amandla Stenberg participate Fentyfamily as its latest Fenty Face, where she will be a first ever brand ambassador for Fenty Beauty, and seen in social media content and campaign imagery around the planet in 2019.
Rihanna released Fenty Beauty in 2017 to help “every person feel charming and recognized, no matter their ethnicity, race, personal style or culture.” And in making the brand, Rihanna made a movement, nothing that Fenty Beauty is “more than makeup; it is a community that uplifts and supports each other.” It is this brand ethos that make Rihanana personal collection of Amandla Stenberg a clear and fitting choice.
“I wanted to become a part of the Fenty family for the reason that it is one of the few beauty brands that make me feel like myself! Fenty Beauty whole ethos make me feel thrill and empowered to let different facets of myself shine,” Said Stenberg in an official press release.
She has exposed her best Fenty products are the Shimmer Skinstick and Stix Matte. According to her, they “are incredible for on-the-go bronzing and expressing, and I am forever about having a lil glow going. Additional, they stick combine with magnets, which make sure they will never break apart in your bag.”
While Stenberg is the first official star ambassador, a number of top profile models, adding Slick Woods and Leomie Anderson, have featured in Fenty Beauty campaigns and other celebrities such as Viola Davis have showed his love for the products.
Stenberg, the fresh face of Fenty Beauty, will join social media content will be viewed in campaign imagery for the brand.